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TRACK FIVE THE PRACTICE OF EMPOWERMENT IN COMMUNITIES
A Framework, Methodology and Tools for Behavior Change and Community Engagement
“The core of the matter is always about changing the behavior of people. In highly successful change efforts the central challenge is not strategy, not systems, but changing people’s behavior—what people do and the need for significant shifts in what people do.”
—John Kotter and Dan Cohen, The Heart of Change
In today’s highly competitive talent marketplace, organizations that want to attract, retain and advance top talent must be skillful at developing people. And as the rate of change in the marketplace accelerates, organizations are constantly trying to help employees adopt the critical new behaviors necessary to keep pace.
The Empowerment Institute provides an effective and proven methodology to enable talent development and behavior change in organizations. It is based on three decades of research and practice and has been applied by hundreds of change practitioners in large and small organizations throughout the world.
WHO SHOULD ATTEND
- Change agents from community-based non-profits, local government agencies, neighborhood and block associations, faith-based and corporate community service initiatives, community foundations and social entrepreneurs wishing strategies and tools to engage community members and empower them to achieve prosocial behavior change.
- Faculty or administrators from universities, community colleges and high school service learning or capstone programs wishing to engage students in a community behavior change intervention.
LOW CARBON DIET PROGRAM
This workbook program contains twenty-four behavior change actions focused on lifestyle practices, household systems and empowering others. It also includes a CO2 Reduction Action Plan, on-line carbon calculator, recruitment tools, and team leader guides for facilitating peer-support group meetings.
An education and outreach application of the Low Carbon Diet is the Cool Community Campaign. It assists local governments, utilities and community-based organizations in empowering citizens to adopt low-carbon lifestyle practices. Empowerment Institute offers two forms of support for deploying a Cool Community Campaign: Social Change 2.0 community organizing leadership certification focused on implementation of the Cool Community Campaign and a customized community training.
GREEN LIVING PROGRAM
This workbook program contains eighty-one behavior change actions and sustainable lifestyle assessments for solid waste reduction, energy efficiency, water efficiency, transportation efficiency, green purchasing and empowering others. It also has team leader guides for facilitating peer-support group meetings.
An education and outreach application of the Green Living Program is the Sustainable Lifestyle Campaign. It assists local governments, utilities and community-based organizations in empowering citizens to adopt resource-efficient lifestyle practices. Empowerment Institute offers two forms of support for deploying a Sustainable Lifestyle Campaign: Social Change 2.0 community organizing leadership certification focused on implementation of the Sustainable Lifestyle Campaign and a customized community training.
LIVABLE NEIGHBORHOOD PROGRAM
This workbook program contains thirty-five block level actions and livability assessments for health and safety, beautification and greening, resource sharing, and neighborhood building. It also has block leader guides for facilitating team meetings.
An education and outreach application of this program is the Livable Neighborhood Campaign. It serves as a platform for integrating and delivering the programs of local government agencies, community non-profits, and neighborhood and block associations. Empowerment Institute offers two forms of support for deploying the Livable Neighborhood Campaign: Social Change 2.0 community organizing leadership certification focused on implementation of the Livable Neighborhood Program and a customized community training.
WATER STEWARDSHIP PROGRAM
This workbook program contains thirty-two behavior change actions and action plans for water quality, water conservation and community volunteering and advocacy. It also has team leader guides for facilitating peer-support group meetings.
An education and outreach application of this program is the Water Stewardship Campaign. It assists local governments and watershed organizations in empowering residents to reduce pollutants that harm local water bodies and to conserve water. Empowerment Institute offers two forms of support for deploying the Water Stewardship Campaign: Social Change 2.0 community organizing leadership certification focused on implementation of the Water Stewardship Program and a customized community training.
RESILIENT COMMUNITY PROGRAM
This workbook program which is customized for a city contains thirty-two block and building level level actions and action plans divided into three sections: preparing for energy disruptions; preparing for natural disasters, emergencies and terrorism; and creating a resilient neighborhood. It also has block/building leader guides for facilitating team meetings.
An education and outreach application of this program is the Disaster Resilient Community Campaign. It serves as a platform for integrating and delivering the emergency preparedness program of a local government emergency management agency, community non-profit addressing emergency preparedness and resiliency issues, and neighborhood and block associations addressing safety issues. Empowerment Institute offers two forms of support for deploying the Disaster- Resilient Community Campaign: Social Change 2.0 community organizing leadership certification focused on implementation of the All Together Now Program and a customized community training.
EMPOWERMENT FRAMEWORK
ORGANIZATIONAL CHANGE APPLICATIONS OF TRACK 5
To learn about some of the transformative social change strategies and tactics integrated into these programs view the following videos:
Reinventing the Social Change Formula: An Overview
The Essence of the New Social Change Formula
Beyond the “Good Fight”
From Pathology to Vision
Building A Resilient New York City
Secrets of Social Diffusion
Advanced Training for Social Change Agents
EMPOWERING ORGANIZATION CULTURE CHANGE FRAMEWORK
Read about the Empowerment Institute Certification Program in a free download from David Gershon’s award-winning book Social Change 2.0: A Blueprint for Reinventing Our World, “Building Leadership Capacity to Change the World: A School for Transformative Social Change.”
EMPOWERMENT AUDIO
Listen to excerpts from David Gershon and Gail Straub’s best-selling book Empowerment: The Art of Creating Your Life As You Want It, read by the authors:
TRACK 5 TESTIMONIAL
“The Green Living Program has demonstrated results. It can make a real difference. In our work with communities across America this is exactly the sort of tool for which they are searching.”
– Molly Olson, Executive Director, President’s Council on Sustainable Development